Cirrus Aviation Services Unveils Strategic Leadership Overhaul
Cirrus Aviation Services, a leading private aviation company, has announced a bold step forward in its growth strategy by appointing a new executive leadership team. The newly named executives—Eric Grilly (President), Gary Reinert (CFO), Brian Kip (CMO), and Travis Turner (VP of Guest Experiences)—bring deep expertise spanning entertainment, finance, marketing, and luxury hospitality. CEO Greg Woods emphasized that this transition signals a fresh chapter in Cirrus’ commitment to service innovation and operational excellence, reinforcing its family-run legacy while embracing future-focused leadership.
Each executive brings a proven track record: Grilly joins from Cirque du Soleil with extensive experience in entertainment management; Reinert offers financial acumen honed across multiple industries; Kip draws from his success with Las Vegas-based SKC Group and philanthropic ventures; and Turner brings a luxury lifestyle approach to customer experience. Together, they’re set to redefine the private aviation experience, elevating Cirrus’ brand through strategic growth and elevated service standards.
Read the full announcement on 8 News Now.
